
occhiolino
“Occhiolino is a new icon of Umbrian chocolate based on the Perugian legend of the sweet wink recived from Saint San Costanzo by young couple to assure them of their love.”
The urban legend claims, on 29th January if San Constanzo winks at the lady, they will get married the next month. On the contrary, if the saint does not wink, the gentleman is supposed to give the lady a ring shaped Torcolo to make her feel better and to wish her luck for the next year.
Among every 6 Occhio you find a special golden Occhiolino from San Costanzo. The design is based on abstraction of the eyes and playing on the search for love. A chocolate to
represent the love and share with the person you love.
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In Italian,
Occhio means an eye
Occhiolino means to wink.
CONCEPT DEVELOPMENT
FOOD DESIGN
PACKAGING DESIGN
BRAND IDENTITY
2021












